More than just a concert or a radio station event, NBT has become a multimedia event.In addition to broadcasting the 12-hour event live, the station also provided a live video web stream, gave the bands with their own video camera's to give a "band's eye view" from backstage, posted blogs about the event and did live interviews with the bands throughout the day. But for those that weren't lucky enough to get a ticket, 97X went out of it's way to make sure that it's listener's were able to get the full experience over the airwaves.
97X Program Director and Afternoon host, Shark, was psyched when he found out that ACCESS would add a completely new dimension to NBT7. Says Shark, "When Comrex told me that their internal code name for ACCESS was "the Next Big Thing" I got it right away. This thing is BIG -- I was live, on the air, in places I could never have gone with regular old technology."
"The Crowd" at Ford Amphitheatre
Shark interviews Bert McCracken from The Used
For more sights and sounds from 97X's Next Big Thing 7 you can link to their web site www.97xonline.com/ads/nextbigthing7.html